310.84% INCREASE IN CALLS FOR PERSONAL INJURY LAWYER
THE CLIENT
- Our client, who has signed an NDA, is a personal injury lawyer in a large metro city in the USA.
- When we started the campaign, their website ranked on page six (#60 to be exact) for our primary keyword, “personal injury attorney [their city]”
- Every law firm on page 1 for that search had huge sites, consisting of 1,000’s of pages, and hundreds of backlinks
THE PLAN
- This personal injury attorney came to us looking to increase the amount of calls he got for potential new cases each month
- The foundation of the campaign would be on optimizing the site for the proper keywords, as well as fixing a lot of technical issues the site had
- Doing the above would help, but this attorney worked with a previous SEO company for two years that did some really, really poor work – in order to help them reach their goals, we would need to undo a lot of the poor work that was done.
THE EXECUTION
- After two years of being no higher than page six, we got this attorney to page three within two months.
- We noticed their previous SEO company had built 76 low quality links to their site, so we slowly, and naturally informed Google these links were not built by us. This helped significantly.
- While doing that, we re-created the entire structure of content on our client’s site, making it much higher quality, as well as replacing those old low quality links, with extremely high quality new ones.
THE RESULTS
310.84%
Increase in calls.
240%
Increase in revenue.
1,350%
Increase in organic traffic
LET'S REPLICATE THESE RESULTS FOR YOUR BUSINESS
